2018 was a busy year for Museum Wines. Our family got a little larger when we took the decision to hire Corey, who’d been working as a Sommelier at Chewton Glen, which allowed Dan to spend more time growing the wholesale side of our business and visit South Africa on the hunt for new wines. Last, but certainly not least, we opened a new shop in Cranborne and made Corey the General Manager.
All of this saw the business grow from strength to strength and we enjoyed our most successful Christmas trading period ever so a huge thanks to all our loyal customers who support us throughout the year.
Having reviewed our sales from 2018 we’d like to share with you five of our top selling products from last year – a red, white, rosé, gin and beer. Four of which are exclusively available from us in the UK which demonstrates that our commitment to sourcing the best available wines direct from the producers is worth all the effort. In fact, the only product which isn’t exclusive to us is our best selling beer – an Ale from Cerne Abbas just down the road so we can’t really argue with that!
Our best selling wine, and subsequently, best selling rosé was M by Famille Sumeire. A Mediteranée Rosé made from fruit grown in the family’s Provence vineyards alongside some sourced from just outside the region. We’ve just taken delivery of the 2018 vintage which is nothing short of joyous and still wonderful value compared to those labelled as Provence.
Gentle Giant, produced by our new friends at Haut Espoir, was the red wine our customers appreciated most enthusiastically and it was actually our second best selling wine of the year despite only being added to our range in June. A real testament to its quality given the head start the rest of our range had!
In 2015 we produced our first own label wine in collaboration with our sister company 10 Castle Street. A Macon-Villages which is vinted and bottled for us by Dufouleur Pere et Fils in Nuits-Saint-Georges.
Castle Street White Burgundy has since become a firm favourite with customers far and wide and its great to see that the appreciation for it is showing no signs of subsiding.
Lastly, our best selling gin was – unsurprisingly – Inverroche Amber. We first imported gin from Inverroche almost four years ago when there were less than ten craft distilerries in South Africa. Now there are more than 50 yet Inverroche still leads the way having revolutionised the drinking culture in South Africa.